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EMOTA, the European E-Commerce and Mail Order Trade Association, is the umbrella organisation of at present 23 national associations representing the interests of e-retailers and multi-channel distance sellers.

EMOTA members’ associate companies offer a competitve range of goods and services including clothing, books, consumer electronics, cosmetics, furniture, gardening articles and wines. As early adopters of online technology, they have seen their internet operations make impressive progress over the past few years. In some European markets the internet is already, by some distance, the dominant channel.

EMOTA listens to opinions and ideas of its members, European lawmakers, business leaders and consumers, and builds consensus by combining the best of what distance sellers need to remain successful and what their costumers need to be satisfied.




EDiMA, the European Digital Media Association, is an alliance of new media companies whose members provide new media platforms offering European consumers a wide range of online services, including e-content, media, E-commerce, communications and information/search services. EDiMA represents the interests of the new media sector in Europe in policymaking.
As the representative of the new media sector, EDiMA supports policy initiatives that are pro-consumer and promote innovation and growth in the new media sector.

The interests of all players in the value chain should be considered when formulating policy for the new media sector. This will ensure that everyone benefits from the cultural and economic opportunities that the new media sector offers and that new media continues to act as a driver for cultural diversity.

Pan-European E-commerce for physical and digital goods and services has the potential to be a key driver for greater consumer choice and enhanced competitiveness. EDiMA advocates policies to ensure barriers to pan-European E-commerce are addressed and consumers can benefit from cross-border commerce.



Thursday 2 December, 2010
08.30 to 18.00




Crowne Plaza - Le Palace

Rue Gineste 3

Tel: +32 (0)2 203 62 00

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E-commerce Conference Report 2010

Event Press Release



Forum Europe